Privacy information

We are very pleased about your interest in our company. Data protection has a particularly high priority for the management of INDUTRAX GmbH. In order to fulfill our information obligations according to Art. 12ff of the General Data Protection Regulation (DSGVO), we are pleased to present our information on data protection below.

Name and address of the controller

The responsible party within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:

INDUTRAX GmbH
Düsseldorfer Street 38
40721 Hilden
Germany
Phone: +49 (0)2103 93092-00
E-Mail: info(at)indutrax.net
Website: https://indutrax.net

Name and address of the data protection officer

The data protection officer of the controller is:

Tobias Schulze
Düsseldorfer Street 38
40721 Hilden
Germany
Phone: +49 (0)2103 93092-00
E-Mail: data protection(at)indutrax.net
Website: https://indutrax.net/datenschutz/

Any data subject may contact our data protection officer directly at any time.

Legal basis of processing

The legal basis for the processing of personal data is in principle - unless there are other specific legal provisions - Art. 6 DSGVO. In detail, we refer to the following legal bases:

Consent (Art. 6 para. 1 lit. a) DSGVO)
Data processing for the fulfillment of contracts (Art. 6 para. 1 lit. b) DSGVO)
Data processing for the fulfillment of a legal obligation (Art. 6 para. 1 lit. c) DSGVO)
Data processing on the basis of a balance of interests (Art. 6 para. 1 lit. f) DSGVO)

Our legitimate interests include:

Contact
Contract initiation
Correct provision of the website
Provision of services

If personal data is processed on the basis of your consent, you have the right to revoke your consent at any time with effect for the future.

If we process data on the basis of a balance of interests, you as the data subject have the right to object to the processing of personal data, taking into account the requirements of Art. 21 DSGVO.

Purpose of data processing

As a matter of principle, we process collected data only for the purposes for which we received or collected them.

Data processing for other purposes shall only be considered if the legal requirements pursuant to Art. 6 (4) of the GDPR are met. Any information obligations according to Art. 13 (3) DSGVO and Art. 14 (4) DSGVO will be observed.

Disclosure to third parties

Your personal data will only be passed on to third parties if this is necessary for the execution of the contract with you, the transfer is permissible on the basis of a balancing of interests in the sense of Art. 6 Para. 1 lit. f) DSGVO, we are legally obligated to the transfer or you have given your consent in this respect.

Place of data processing

Your personal data is processed by us mainly in data centers in the Federal Republic of Germany.

In addition, we integrate services such as LinkedIn and YouTube on our website. The processing takes place in the USA.

Duration of storage of personal data

The criterion for the duration of storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data will be deleted, provided that they are no longer required for the fulfillment or initiation of the contract.

Data collection and processing on our website

Cookies

We use cookies on our website. These serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies". They are automatically deleted after the end of your visit. Other cookies remain stored on your terminal device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. When deactivating cookies, the functionality of this website may be limited.

Cookies that are required to carry out the electronic communication process or to provide certain functions you have requested are stored on the basis of Art. 6 (1) lit. F DSGVO. In this context, we have a legitimate interest in storing cookies for the technically error-free and optimized provision of our services. Other cookies (e.g. cookies to analyze your surfing behavior) are treated separately in this privacy policy.

Server log files

We automatically collect and store information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and version
Operating system used
Referrer URL
Host name of the accessing computer
Time of server request
IP address

This data is not merged with other data sources.

Contact form

If you send us inquiries via the contact form, your data from the inquiry form including the contact data you provided there will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.

The processing of the data entered in the contact form is therefore based exclusively on your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at any time. For this purpose, an informal communication by e-mail to us is sufficient. The legality of the data processing operations carried out until the revocation remains unaffected by the revocation.

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to store it, or the purpose for storing the data no longer applies (e.g. after we have completed processing your request). Mandatory legal provisions - in particular retention periods - remain unaffected.

Transport safety

SSL or TLS encryption

This website uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Analysis and marketing tools

Data protection information on the use and application of Google Analytics

The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, compilation and analysis of data about the behavior of visitors to websites. A web analysis service collects, among other things, data on which website a data subject came to a website from (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is predominantly used for the optimization of a website and for the cost-benefit analysis of internet advertising.

The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The controller uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the data subject is shortened and anonymized by Google if access to our Internet pages is from a member state of the European Union or from another state party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. By each call of one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the internet browser on the information technology system of the data subject is automatically caused by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to track the origin of visitors and clicks and subsequently enable commission calculations.

By means of the cookie, personal information, for example the access time, the location from which an access originated and the frequency of visits to our website by the data subject, is stored. Each time the data subject visits our website, this personal data, including the IP address of the internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical procedure to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to object to the collection of data generated by Google Analytics and related to the use of this website as well as to the processing of this data by Google and to prevent such processing. For this purpose, the data subject must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information regarding visits to Internet pages may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the data subject's information technology system is deleted, formatted or reinstalled at a later point in time, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within the data subject's sphere of control, it is possible to reinstall or reactivate the browser add-on.

Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.

Privacy policy on the use and application of Google AdSense

The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party sites. Google AdSense is based on an algorithm that selects the advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows interest-based targeting of Internet users, which is implemented by generating individual user profiles.

The operating company of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland

The purpose of the Google AdSense component is the integration of advertisements on our website. Google-AdSense sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyze the use of our website. Each time one of the individual pages of this website operated by the data controller is called up, on which a Google AdSense component has been integrated, the Internet browser on the data subject's information technology system is automatically triggered by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and commission accounting. Within the scope of this technical procedure, Alphabet Inc. obtains knowledge of personal data, such as the IP address of the data subject, which Alphabet Inc. uses, among other things, to track the origin of visitors and clicks and subsequently to enable commission settlements.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google can be deleted at any time via the Internet browser or other software programs.

Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis, whereby a statistical evaluation can be performed. By means of the embedded tracking pixel, Google can see whether and when a web page was opened by a data subject and which links were clicked by the data subject. Among other things, tracking pixels are used to evaluate the flow of visitors to a website.

Via Google AdSense, personal data and information, which also includes the IP address and is necessary for the collection and billing of the displayed advertisements, are transferred to Google in the United States of America. This personal data is stored and processed in the United States of America. Google may share this personal data collected via the technical process with third parties.

Google-AdSense is explained in more detail under this link https://www.google.de/intl/de/adsense/start/.

Data protection information on the use and application of the Google Marketing Platform (formerly: DoubleClick)

The controller has integrated the Google Marketing Platform on this website. This includes various marketing tools such as Data Studio, Surveys, Campaign Manager 360, Display & Video 360 or Search Ads 360. The service provider is the American company Google Inc. For the European area, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

Google also processes data in the USA, among other places. We would like to point out that according to the opinion of the European Court of Justice, there is currently no adequate level of protection for the transfer of data to the USA. This may be associated with various risks for the legality and security of data processing.

Google uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing for recipients located in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or a data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through these clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the US. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here, among other places: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

The Google Ads Data Processing Terms, which reference the Standard Contractual Clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.

You can learn more about the data processed through the use of Google Marketing Platform products in the Privacy Policy at https://policies.google.com/privacy?hl=de.

Privacy policy on the use and application of Google Tag Manager

The Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus integrate other services into our online offering (please refer to further information in this privacy policy). With the Tag Manager itself (which implements the tags), therefore, no profiles of users are created or cookies are stored, for example. Google only learns the user's IP address, which is necessary to run the Google Tag Manager. Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; website: https://marketingplatform.google.com; privacy policy: https://policies.google.com/privacy.

Data protection information on the use and application of YouTube videos

Our online offer integrates videos from the YouTube platform of the provider, or Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland.

If you visit one of the pages equipped with a YouTube plugin, a connection to the YouTube servers is established. In doing so, the YouTube server is informed which pages of our online offer you have visited. YouTube will only assign your surfing behavior to a personal profile if a YouTube user account exists and if you register or have already registered.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.

Further information on the handling of user data can be found in the privacy policy https://policies.google.com/privacy.

Möchten Sie der Datenerfassung widersprechen, ist dies über folgenden Link: http://tools.google.com/dlpage/gaoptout?hl=de möglich. Privacy notice for the use of Hubspot

On this website, we use the service HubSpot for various purposes. HubSpot is a software company from the USA with a branch in Ireland. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Phone: +353 1 5187500.

Hubspot is an integrated software solution that we use to cover various aspects of our online marketing. These include: Email Marketing, Social Media Publishing & Reporting, Reporting, Contact Management (e.g. user segmentation & CRM), Landing Pages and Contact Forms. This information, as well as the content of our website, is stored on servers of our software partner HubSpot. It can be used by us to contact visitors to our website and to determine which of our company's services are of interest to them. All information we collect is subject to this privacy policy. We use all collected information exclusively to optimize our marketing measures.

Learn more about HubSpot's privacy policy "

More information from HubSpot regarding EU data protection regulations "

More information about the cookies used by HubSpot can be found here & here "

As part of the optimization of our marketing activities, the following data may be collected and processed via Hubspot: - Geographic position - Browser type - Navigation information - Referral URL - Performance data - Information about how often the application is used - Mobile apps data - HubSpot subscription service credentials - Files that are displayed on site - Domain names - Pages viewed - Aggregated usage - Operating system version - Internet service provider - IP address - Device identifier - Duration of visit - Where the application was downloaded from - Operating system - Events that occur within the application - Access times - Clickstream data - Device model and version In addition, we also use Hubspot to provide contact forms.

The legal basis for the processing is your consent pursuant to Art. 6 para. 1 lit. a DSGVO. If you do not want Hubspot to collect and process the aforementioned data, you can refuse your consent or revoke it at any time with effect for the future.

The personal data are kept as long as they are necessary to fulfill the purpose of the processing. The data will be deleted as soon as they are no longer required to achieve the purpose.

Within the scope of processing via HubSpot, data may be transferred to the USA. The security of the transfer is ensured by so-called standard contractual clauses, which guarantee that the processing of personal data is subject to a level of security that corresponds to that of the GDPR. If the standard contractual clauses are not sufficient to establish an adequate level of security, your consent pursuant to Art. 49 (1) lit. a DSGVO may serve as the legal basis for the transfer to third countries.

Google Analytics cookies are stored on the basis of Art. 6 (1) lit. f DSGVO. We have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertising.

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

Browser plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Right of objection

You can prevent the collection of your data by Google Analytics by installing the browser plugin listed above. An opt-out cookie will be set that prevents the collection of your data during future visits to this website.

For more information on how Google Analytics handles user data, please see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

CleverReach

To send e-mail newsletters and marketing mails, we work together with the German provider CleverReach (https://www.cleverreach.com). The privacy policy of CleverReach can be found here: https://www.cleverreach.com/en/privacy-policy/.

Storage duration

Personal data that we collect in connection with the newsletter will be stored for the duration of the receipt of the newsletter or until revoked.

Job processing

We have concluded an order data processing contract with CleverReach and implement the requirements of the GDPR when using CleverReach.

Right of objection

The data processing for the newsletter can be objected to according to Art. 21 DSGVO. The newsletter contains a corresponding link.

CRM

We use the HubSpot platform from the US provider HubSpot, Inc. (https://www.hubspot.de/) as our customer relationship management (CRM) system.

For more details on HubSpot's data processing, please see the Privacy Policy at: https://legal.hubspot.com/privacy-policy.

For more information on order processing, please visit: https://legal.hubspot.com/de/dpa.

Webinars

For the implementation of webinars, we work together with the Polish provider ClickMeeting. The data protection notice of CleverReach can be found here: https://knowledge.clickmeeting.com/de/privacy-security/

We have concluded an order processing contract with ClickMeeting and implement the requirements of the GDPR when using ClickMeeting.

Rights as a data subject

Your rights as a data subject are set out in the GDPR in Articles 15 to 21 and are not detailed here.
To exercise your rights, please contact our data protection officer by email at datenschutz@indutrax.net.

Legal or contractual requirements to provide the personal data; necessity for the conclusion of the contract; obligation of the data subject to provide the personal data; possible consequences of non-provision

We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with him or her. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will explain to the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

Automated decision making or profiling

As a responsible company, we do not use automatic decision-making or profiling.

Status: October 2022